Commuter Services Florida Department of Transportation, District One, Program Director
BIRTHPLACE: New York, Manhattan
EDUCATION: Bachelors in Management & Marketing, Specialization in Corporate Training Development, CPM, MOUS, Train the Trainer and Field Instructor
PROFESSIONAL HISTORY: Over 15 years of marketing and management experience working in private, non-profit, federal, and state government
YEARS WORKING IN TRANSIT INDUSTRY: 4 years
YEARS WORKING AT CURRENT JOB: URS Corporation, 4 years as a Consultant – Managing the Commuter Services Program
BIGGEST SURPRISE IN MARKETING TRANSIT: Commuters that have never tried public transit perceive that only people who cannot afford a car use public transit. “Change is never easy. You fight to hold on, you fight to let go.”
BIGGEST CHALLENGE IN MARKETING TRANSIT: Budget constraints in a large 12 county territory with a small outreach team
COMMUNITY INVOLVEMENT: Fundraising, youth groups, theatrical productions and very active with Church
PERSONAL BACKGROUND: Husband Frank and teenage daughter Bianca
CHILDHOOD AMBITION: Loved performing and dance
INSPIRATION: Faith in God and Family
FAVORITE BOOK: Enjoy a good mystery suspense novel
FAVORITE COLOR: Blue and Green
FAVORITE CANDY: Chocolate with nuts
FAVORITE QUOTES: A positive attitude brings strength, energy and initiative. ~ Unknown writer
Creativity is contagious. Pass it on. ~ Albert Einstein